Drew Carter

Managing Director and Global Co-Leader, Applied Analytics Practice
AlixPartners
(Moderator)

Drew Carter is Managing Director and global co-leader of the Applied Analytics practice at AlixPartners. He delivers enterprise revenue growth from better use of data insights and Big Data. He focuses on combining deep-dive analysis with strategic business thinking and operational execution to drive growth. His work has included a specific focus on the customer lifecycle: from customer acquisition through engagement, loyalty and retention.

Formerly, Mr. Carter was a partner with Opera Solutions as a member of the senior leadership team of Opera’s Growth Analytics practice and leader of the Digital Strategy practice. At Opera, Mr. Carter led development of the Marketing Analytics practice, which focused on revenue growth through deep data mining and predictive analytics. Mr. Carter has helped corporate clients understand and harness the value of digital channels and assets.

Mr. Carter is a board member of Help/PSI, a New York charitable organization providing medical and dental services to 7,000+ people annually. He is an advisory board member of online and social marketing firm Off-Campus Media. He is a former board member of software provider SecureAxis, which provided security and audit-control products utilizing the Software as a Service delivery model. He has advised Congressman Dan Lungren and several attorneys general on global technology issues. Mr. Carter has an MBA from the Wharton School and is a certified public accountant.